Mitsubishi Electric US Companies

News Release - For Immediate Release

Celine Dion Productions Selects Mitsubishi Electric’s Diamond Vision®
for Las Vegas Engagement

North America’s Largest Indoor LED Video Screen Will be
Installed at Caesars Palace Colosseum

ATLANTA, GA, June 28, 2002 - Designers from the creative team for Franco Dragone and Celine Dion have chosen Diamond Vision® Systems state-of-the-art, large-scale, LED (Light Emitting Diode) video display screen for her headline engagement at Caesars Palace Colosseum. The new 4,000+ seat theater is currently under construction in Las Vegas. When completed it will be the largest theater in Las Vegas, and house the largest interior video display in North America. Dion will be headlining at the venue from March 2003 through March 2006.

The creative team chose the Diamond Vision® after an extensive review of other large-scale displays.

"I went to New York City last winter to look at all the LED screens in Times Square not knowing which screens were manufactured by who," said Yves Aucion, Lighting Designer/Director for Celine Dion. "The Diamond Vision screens on the Reuters building stood out as the best video displays there. They were very bright, and the color reproduction was very accurate and distinctive."

Installation of the massive screen has truly taken a worldwide effort. Diamond Vision® has been working with the show’s content designers in Belgium, the scenic department in Montreal, onsite contractors in Las Vegas, and Mitsubishi Electric engineers in Nagasaki, Japan.

This high-resolution, 16 mm SMD (surface mounted diode) screen will use multiple Digital Screen Controllers (DSC) networked together with each DSC having the ability to accept three separate feeds directly into the controller. This technology --- which is unique to Diamond Vision®  --- allows multiple content to display on the screen simultaneously, and gives show producers much more versatility. From the DSC input abilities to the high-definition cameras being used to create content, all the processors and equipment involved have been specially selected to ensure high, eye-catching resolution and to make full use of the enormous resolution of the display. And thanks to the spectacular viewing angles, no matter where fans sit in the theater, they will have a clear view of the Diamond Vision® screen.

"From a production point of view, the possibilities are endless," said Aucion. "Diamond Vision’s processor and software will enable us to incorporate vivid imagery into Celine’s show, and complement her music with show-stopping visuals. We haven’t even begun to explore the opportunities that the Diamond Vision display offers."

In the last two years, Mitsubishi Electric has installed 85 Diamond Vision® screens for both advertising use and in collegiate and professional facilities. Recent installations include Yankee Stadium, Invesco Field at Mile High Stadium for the Denver Broncos, Bally’s Casino & Hotel on bustling Las Vegas Boulevard, and an 11-screen display on Times Square in New York City.

Mitsubishi Electric was the first company to introduce large-scale video display boards for the 1980 Major League Baseball All-Star game at Dodger Stadium. Today, Mitsubishi Electric’s flagship product is the Diamond Vision® LEDerboard®, a full-color, LED display system that merges the company’s expertise in large-scale video displays with LED technology. The result is a stunning, high-resolution video image from a thinner, lighter, energy-efficient medium, with an amazing 170° horizontal viewing angle and a 1.5 times improved image resolution. Mitsubishi Electric’s Colorspace Conversion technology converts the chromaticity of each color of the LED display to more accurately reproduce the colors of the original image. Whether the audience is viewing a sporting event or a concert, the image they see on a Diamond Vision® large-scale video display is as clear and true-to-life as the actual event they are watching.

Headquartered in Lawrenceville, GA, Diamond Vision® is a division of Mitsubishi Electric Power Products, Inc., a U.S. subsidiary of Mitsubishi Electric Corporation of Japan. For more information about Diamond Vision®, visit http://www.diamond-vision.com.

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For More Information:
Marian Loveless
678.376.2851
marian.loveless@meppi.mea.com


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